Strategic Planning

Strategic Planning

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FOR ACCESS TO BOOK Strategic Management: Concepts and Cases, A Competitive Advantage Approach, Fifteenth Edition; Go to this site for login click on mybookshelf and then choose the book. There are 3 parts to this assignment for it to be completed. On page 36 Exercise 1B do steps 1-4 do this part in categories neatly so information can be easily understood. On page 54-55 Exercise 2B do steps 1-2 (the companies to be used are on pg 55) and finally on page 55 do exercise 2C steps 1-3 and the Cohesion case can be found on pages 24-35.


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