Specifying objectives Qs

Specifying objectives Qs

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Strategy formulation presupposes a set of goals and objectives. Why arent goals and objectives obvious? What characteristics of people
and organizations can make setting goals and objectives difficult?  Objectives function at various levels of scope and specificity.
Objectives need to be prioritized, or ranked. What techniques assist managers in ranking objectives? What obstacles stand in the way of
achieving agreement as to the ranking of objectives and prioritizing tasks?

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