Restaurant Proposal-Marketing

Restaurant Proposal-Marketing

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The purpose of this assignment is to apply principles of the marketing research process and develop market research and analysis skills by:

1. Identifying a marketing problem

2. Clearly articulating research objectives

3. Designing, critically evaluating, interpreting and refining market research questions for a descriptive research study

4. Evaluating and building the initial framework for a data analytic plan based on a proposed list of research questions.

Pre-Written Pages: 11


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