business plan market research

business plan market research

Order Detail

Conduct a market research and create a plan on the basis of the business summary

you created last week. (see attachment)

Your research should include the following:

• Details with respect to the segments of the market your business will address, i.e.,

the demographics of the area that will support your target client.

• A description of the services the business will offer. This can be detailed enough to

explain how sample boards will be constructed.

• How services and/or products will be priced.

• The need for the firm’s services in the community, including the number of

potential clients.

• As much information as possible about known competition.

• The details of existing sales for this kind of firm in the community.

• A description of any industry or local trends that might affect the success of the

projected business.

• The kinds of advertising and promotional activities you will use to support your


Pre-Written Pages: 2

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